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Growth in online learning platforms for up-skilling

According to the research, nine out of every 10 business leaders in India said that the current economic climate could threaten flexible working.Amidst challenges being faced by education technology companies with steep decline in revenue and profitability post Covid resulting in a sharp fall in demand for online education, and a funding winter in the start-up ecosystem, the online learning platforms for up-skilling are showing good growth in contrast.While online learning companies that specialise in up-skilling and re-skilling say that the pace of growth has slowed down compared to during the pandemic, there is growth nonetheless.The US-based online course provider has seen a 50% growth in the number of learners and companies using its Coursera for Business platform as of end June 2022 versus the same period last year, which is slower compared to during the pandemic. “During March 2020 when remote working started we would have seen upwards of this growth. It would be slower than what happened during the pandemic,” said Raghav Gupta, managing director (India and APAC), Coursera. However, he added that the current growth of 50% both in the number of leaners and companies leveraging the platform, is a fairly healthy clip. Also, with the increasing digitisation drive among companies, there is a shift back to hard functional skills, which had moved completely toward behavioural and leadership understanding.With an increase in demand for role based skilling Coursera for Business as of end June 2022 had 150 companies in India using it against 98 companies end of June 2021. Axis Bank, Reliance, Birla Soft, PwC are some of the examples of the companies on the platform. Within the companies the number of users using the platform has also increased at the end of June 2021 at 176,000 people spread across 98 companies to now 2,65,000 people in 150 companies. In addition, Gupta said that of the 113 million registered learners globally, 18 million are in India and growing at 34-35%. Upgrad, the Indian online learning platform with Ronnie Screwvala as one of its founders said that it is not seeing any slowdown. “At an overall level, the attendance for our live sessions stood at 40% during January-February-March 2022 which further increased to 46% in July-August-September this year. Also, Q1FY23 became one of the most successful business quarters for us wherein upGrad facilitated over 450 career transitions for its learners into the MBA domain with the highest CTC hike of 328%,” said Phalgun Kompalli, Co-founder at upGrad.Another US-based online learning platform Udemy said that in India it registered 11.2 million in September and added 700,000 learners from June quarter number of 10.5 million across it business and individual learning channels. The company has seen 6x growth in the India team, and also plans to hire more resources in India.Both upGrad and Udemy did not share their growth numbers during the pandemic, or comparisons of the current growth rate with that during the pandemic.However, Mohan Lakhamraju, founder and CEO, Great Learning, a BYJU’s group company said that there is some sluggishness on the companies using the learning channels for employees.“On the business-to-business (B2B) side of things there was a lot of positive momentum and right now that is where I am seeing a slowdown because of the current uncertain environment. Because until 3-4 months back, everyone was on a hiring spree and now they want to conserve,” he said.To be sure, a recent global C-level research published by LinkedIn showed that flexibility and employee benefits introduced during the pandemic are now at risk due to the ongoing economic uncertainty.According to the research, nine out of every 10 business leaders in India said that the current economic climate could threaten flexible working, while other areas of work life such as learning and development and employee wellbeing are most likely to be affected too.The study highlighted that more than two fifths of India’s business leaders are looking to reduce employer learning and development budgets and opportunities, and nearly half are looking to reduce flexible and hybrid working roles.Sourcewww.financialexpress.com

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Published - Tue, 10 Jan 2023

Created by - Edubuild Learning

Top 7 Skills Required to Become a Digital Marketing Expert

Today's technology-driven economy demands marketers and entrepreneurs to learn about digital marketing. Digital marketing is a career that combines traditional marketing, web design, SEO, social media marketing, content writing, and much more, so the traits required to succeed are many and varied. With many corporations implementing digital marketing practices and hiring digital marketing professionals, how would you as a Digital Marketer set yourself apart from your competitors?Let’s look at the top 7 skills required to become a Digital Marketing expert: 1. Data Analysis Data Analytics refers to the utilization of functional procedures and modern softwares to gather and process a wide range of information from different online interactions of your target market. These online interactions could be in the form of content consumed, online transactions, search queries and other relevant footprints relevant to your business. With number of online tools now available to measure data across different platforms, it becomes relatively easier for marketers to analyse and make relevant marketing decisions. Marketers need to understand the concept of data cleansing which refers to the process of getting rid of incorrect, duplicated or incomplete data from the database. It is recommended to constantly update the database and get rid of unwanted data to make effective decisions.2. Content CreationThe heart of digital marketing is generating content that will pull a company’s target audience to the brand. The aim should not only be to create high-quality content and SEO-friendly content, but also to understand the process of how to effectively get audiences to engage. It is recommended to make “creating evergreen content” a part of the goal. This means that if a customer finds the content a day later or years later, the information will still be relevant to their needs. 3. SEO & SEMGoogle’s algorithm is constantly modernizing, and the importance of utilizing applicable and specific keywords have skyrocketed. Therefore, Search Engine Optimization (SEO) becomes an important skill that every digital marketer needs to have to support all levels of digital marketing. The technical aspect of SEO can be handled by the more technically-oriented people on the team, however, having a solid knowledge on the dynamics of SEO is crucial along with having a knowledge about the procedure of how to optimize all forms of content for running a successful digital marketing campaign. Both SEO & SEM helps you not only to push your content to the target audience but also helps you narrow down your customer database. 4. CRMMonitoring customer experience helps companies understand the growing needs of their target audience. Digital Marketers need to develop skills of Customer Relationship Management which involve strategies you can use to monitor and maximize customer experience. Connecting with your customers on a more emotional and personal level is always an added advantage for the brand as it increases the chances of customer loyalty. Skills such as empathy and communication should be installed in a marketer to improve Customer Service Management. 5. Communication SkillsGood communication skills in a digital marketer includes variables such as spreading impactful messages, establishing trust, and building relationships. The motive here is to create an impactful message and deliver it to customers in a way that’s clear, concise, interesting and relevant. A Digital Marketer should have the ability to look at things from a different perspective, to be able to communicate ideas in a way that the audience will understand, along with understanding what the audience will find entertaining and worthwhile.6. Social Media Social media is becoming an arena for public conversations. Digital marketers can use that to their advantage to convey relevant message to the relevant audience. There is more to the skill of Social Media than just consistently posting content. The quality of the content, the relevancy of the content, and engagement with the audience are 3 other factors that marketers need to understand while creating social media strategies. Each social media platform has its own algorithm which helps businesses target their content to a specific audience which helps them get accurate data. Some of the new tools such as paid advertising, boosted posts, hashtags, and business groups helps companies establish their presence in Social Media. 7. Basic Design Skills Visual content today gives you more exposure than written content. Videos are taking over the internet because they are now known to have a higher conversion rate, engagement and higher SEO rankings. It is best practice for Digital Marketers to have basic knowledge about softwares such as Adobe Creative Suite (Photoshop, After Effects, illustrator, InDesign, etc), Canva, Inkscape that would help them in creating visual content. It is recommended to have the basic knowledge of every skill with specializations in a few. Keep in mind that although the technical knowledge and skills could be learned, the traits and qualities to achieve the knowledge cannot be acquired the same way; prioritize improving your soft and hard skills. Interested candidates can apply for available opportunities in the Digital sector across the Middle East. Sourcewww.michaelpage.ae

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Published - Fri, 13 Jan 2023

Created by - Edubuild Learning

Digital Marketing the Future

Digital marketing refers to the promotion of products or services using digital technologies,such as the Internet, mobile phones, and other digital media. It has become an essentialcomponent of modern marketing strategies, as more and more consumers are using digitaldevices to access information and make purchases online.One of the primary benefits of digital marketing is its ability to reach a wide and diverseaudience. With the Internet, marketers can target customers in different parts of the world,with varying interests and demographics. This allows businesses to effectively communicatetheir message and reach new customers, who may not have been reached throughtraditional marketing methods.Another key advantage of digital marketing is its cost-effectiveness. Traditional marketingmethods, such as television and print advertisements, can be expensive and often require alarge budget to be effective. Digital marketing, on the other hand, can be done with arelatively small budget, and it can often reach a much larger audience. For example, socialmedia marketing campaigns can be run for a fraction of the cost of a traditional advertisingcampaign but can reach millions of people through social media platforms like Facebook,Instagram, and Twitter.Digital marketing also provides businesses with a wealth of data and insights about theirtarget audience. Using tools like Google Analytics, marketers can track the behavior andpreferences of their customers, allowing them to tailor their marketing strategies accordingly.This data-driven approach to marketing helps businesses to make informed decisions abouttheir marketing efforts and improve their return on investment.One of the most popular forms of digital marketing is search engine optimization (SEO).SEO involves optimizing a website for search engines like Google so that it appears at thetop of the search results for relevant keywords. This helps businesses to attract more trafficto their website and increases the chances of customers finding their products or services.By using keywords in their website content and meta descriptions, businesses can improvetheir search engine ranking and reach a wider audience.Another popular form of digital marketing is social media marketing. Social media platformslike Facebook, Instagram, and Twitter are used by millions of people every day, making theman ideal place for businesses to connect with their target audience. By creating engagingand shareable content, businesses can build relationships with their customers andencourage them to spread the word about their products or services.Content marketing is another important aspect of digital marketing. This involves creatingand distributing valuable content, such as blog posts, info graphics, and videos, to engageand inform customers. By providing helpful and informative content, businesses canestablish themselves as experts in their field and build trust with their audience.In conclusion, digital marketing has become an essential part of modern marketingstrategies, offering businesses a cost-effective and data-driven way to reach and engagewith their target audience. From search engine optimization to social media marketing and content marketing, there are many different forms of digital marketing that businesses canutilize to improve their online presence and grow their customer base. By understanding andutilizing these techniques, businesses can stay ahead of the curve and achieve success inthe ever-evolving digital landscape.

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Published - Fri, 10 Feb 2023

Created by - Edubuild Learning

Top 5 Indian universities that provide online degree courses

Top 5 Indian universities that provide online degree coursesHere, are you thinking of enrolling in Online education courses. However you are unable todetermine which Online education universities are best? Therefore in this article, you will readabout the top Online education universities in India to help you decide which is the best foryou.So, Online universities offer Online courses for students so they can complete their degree,diploma, or certificate courses anywhere. Also, in Online education courses, students keep intouch with the help of various platforms.Additionally, Online education courses offer other advantages. Like as affordable courses, andcandidates can pursue their graduation degree or diploma courses even when they are workingin a job. Therefore a result, Online education courses have become the prominent means ofpursuing higher education.However, it is important to keep in mind that you must enroll in the best universities fordistance education. Even , as the credibility of your diploma and degree courses is based onwhich Online university you complete your courses.So Top 5 Indian Online universities are-NMIMS Distance LearningThe Narsee Monjee Institute for Remote Learning is one of the top institutions of higher learning in India that offers distant learning (NMIMS). The Institute of NMIMS was established in 1981 and includes numerous centres dispersed around various cities.The remote learning programmes offered in a variety of specialities for undergraduate and graduate programmes at this NMIMS institution are well-known. The university offersBBA,PGDM, and B.Com degrees. Since it has always been the students' first choice when selecting any of the management, scientific, or arts stream distant education programmes. One of the oldest open institutes in this nation is without a doubt NMIMS.Key Highlights of NMIMS Distance & Online MBA NMIMS distance MBA is a UGC & DEB Approved 2-year online MBA program. NMIMS is a NAAC A+ accredited deemed to be university. NMIMS distance MBA ranked #1 by many top education websites & news portals in India. NMIMS distance MBA degree is completely valid in India and is widely accepted by corporates and start-ups. NMIMS has over 500 hiring partners to offer their students placement after completing their studies. NMIMS fee structure is highly affordable. NMIMS online MBA per semester fee is as low as INR Rs. 42000 (prime), and INR Rs. 48000 (pro). More information on this available later in this article. You can pay fee semester wise, yearly, or full payment at once. For admission, you need a graduation degree with 50% marks. NMIMS distance MBA examination is conducted online via Mettl .Benefits of Doing Distance Education MBA from NMIMSHere are some of the top benefits of NMIMS distance education MBA (Online).1. NMIMS has created a brand value for itself during the past decade a lot of which has been earned by only word of mouth.2. Earned Certifications: According to DNA, NMIMS has been ranked as 5th best institute in India that offers distance education in management studies. Apart from DNA, other premier accreditation has been awarded to NMIMS.3. Case Studies: Many management institutes rely on their theoretical models, but NMIMS is one of those institutes who believe in making students learn subjects the practical way. Case studies are provided by the dedicated faculty sporadically in order toencourage students the up and about of management i.e in real-time.4. Extra curricular activities: Distance education programs can be monotonous and follow a singular tone of teaching, but NMIMS has inculcated several other programs like group discussions, case study discussions and person-to-person doubt solving sessions as well. These extra-sessions are included in order to make sure that the students are motivated to continue the program with ease and perfection.5. Upgraded course curriculum: Plenty of distance education providers in India follow a one-time course curriculum which might not be updated on time, as it they are required, but the faculty of NMIMS-industry specialists ensure that the students are educated on the current industrial scenarios, which will help them become job-ready.6. Widespread corporate acceptability7. NAAC Ranking & UGC Approval: NMIMS has NAAC grade A+ ranking with CGPA 3.59. It has also granted the status of Graded Autonomy by UGC.8. Placement: NMIMS has partnered with more than 500 companies to offer placement to students pursuing distance or online MBA courses from NMIMS.MBA SpecializationNMIMS offers total 10 specializations with their distance & online MBA program. The list ofspecializations available is provided below.1. MBA In Marketing Management2. MBA in Financial Management3. MBA - Information Technology and Systems Management4. MBA in International Trade Management5. MBA in Human Resource Management6. MBA in Supply Chain Management7. MBA in Banking and Finance Management8. MBA In Operations Management9. MBA In Retail Management10. MBA in Supply Chain ManagementManipal University, JaipurA well-known and reputed private university in India is Manipal University Distance Education in Dahmi kalan, Jaipur. It is regarded as one of the best colleges for offering working adults or students a quality education remotely. Due to the outstanding UG and PG programmes offered at Manipal University, students from all around the nation can easily be admitted.Key Highlights of Manipal University Online1. UGC-Approved Degree from a NAAC ‘A+’ Accredited university2. Globally & Nationally Recognized Degree3. Courses Designed with Industry Leaders & Experienced Faculty4. Live & Recorded Lectures with 1,000+ Hours of Cutting-Edge Tutorials5. Broader Worldview6. Top-tier Faculty & Real World Mentors7. Interact and Collaborate with Peers and Faculty8. Rigorous Pedagogy Filled with Real World Case Studies9. Career Counselling & Placement AssistanceCourse OfferedManipal online offers total 7 course & specializations with their online MBA program. The list ofspecializations and courses available is provided below.Bachelors program1. Bachelor of Commerce2. Bachelor of Business Administration3. Bachelor of Computer ApplicationsMasters program1. Master of Business Administration – Banking and Financial Services2. Master of Business Administration3. Master of Computer Applications4. Master of CommerceSpecializations Of MBA Online MBA – Project Management Online MBA - Supply Chain Management Online MBA – Total Quality Management Online MBA – Information System Management Online MBA – International Business Online MBA – Operations Management Online MBA – International Business Online MBA – IT & FinTech MBA- BFSI Online MBA – Retail Management Online MBA - Analytics and Data Science Online MBA – Human Resource Management Online MBA – Marketing Online MBA – FinanceAmity Online UniversityOn the list of the best distance learning institutions in the world, Amity University Distance Education in Noida is one of the prominent and well established private colleges in India.Amity University will welcome students from all around the nation because of its top-notch UG and PG courses. Also, this university is well known for its engineering and management programmes.Amity Education Group is India’s leading private education group, ranked amongst the top 3%Universities Globally by QS(we are ranked #1 in India and #37 in the world for our flagshipprogram- Online MBA), UK rankings and the only University in India with the highest US & UKaccreditation. Our programs are also WES accredited in the US & Canada. We were the very firstin India to get UGC approval for our online programs.Key Highlights of Amity University Online1. Daily LIVE Classes by Faculty of International Repute2. Career Assistance & Exclusive Virtual Job Fairs3. Exemplary Employer Ratings of Various Programs4. International Collaborations with Ivy League Universities5. Personalized Mentorship By Top Industry Leaders6. Hands-on & Immersive Learning through world-Class LMS7. Hand Holding By Student Relationship Managers8. Portfolio Building With Real-world Industry ProjectsCourse OfferedBachelors program1. Bachelor of Commerce2. Bachelor Of Arts3. Bachelor Of Arts (Journalism & Mass Communication)4. Bachelor of Business Administration5. Bachelor of Computer ApplicationsMasters program1. Master of Business Administration – Banking and Financial Services2. Master of Business Administration3. Master of Computer Applications4. Master Of Commerce (Financial Management)Specializations Of MBA MBA with specialization in HR Analytics MBA with specialization in Digital-Marketing-management MBA with specialization in Data Science MBA with specialization in Business MBA with specialization in Digital Entrepreneurship Dr. D. Y. Patil VidyapeethDr. D. Y. Patil Vidyapeeth, Pune (DPU) began under the leadership of the great visionary, Dr. D Y Patil. It began with only one institution under its fold - Dr. D.Y.Patil Medical College, Hospital &Research Centre. The Institute started as a centre of excellence with an emphasis on medical education and research. Gradually, the institute gained recognition as one of the best in the state and across the country. Dr. D. Y. Patil Vidyapeeth, Pune is a private, non-profit, self financing organization, dedicated to serving society and making a difference.These 10 institutions of Dr. D. Y. Patil Vidyapeeth, Pune are in the field of medicine, dentistry, nursing, physiotherapy, optometry, biotechnology, homeopathy, Ayurveda, online learning and management. The institutions have earned prominence and stature by providing quality education to more than 0.1 Million across the globe. So far, it has nurtured and produceddoctors, dentists, nurses, optometrists, physiotherapist, bio technologists and management executives.Dr. D. Y. Patil Vidyapeeth, Pune, was accorded the status of University under Section 3 of the UGC Act, 1956, vide Notification No. F.9-39/2001-U.3 dated 11th January 2003 of the Government of India, Ministry of Human Resource Development, Department of Secondary & Higher Education, New Delhi, and (ii) Notification No.F6-9/2003 (CPP-I) dated 24/01/2003 by the University Grants Commission, New Delhi.About DY Patil Centre for Online LearningDr. D.Y. Patil Vidyapeeth's Centre of online learning (COL) has been established keeping in mind the needs of the modern learning community and at the same time, equipping them with the requisite knowledge and skills that are demanded by the industry. While the other institutes of Dr. D.Y. Patil Vidyapeeth are engaged in face-to-face education, the Centre of online learning is solely dedicated for imparting high-quality education through the Online learning blending traditional and modern teaching methodologies.The Online Programme are carefully designed, in order to impart the necessary basic managerial and leadership skills and bridge the gap between the expectations of the industry and the actual attainment by the student. The curriculum has been designed by a selected panel of business professionals and prominent academicians and focuses extensively on business case studies and examples from the real world. The Online Programme helps the students to explore their job opportunities while creating an 'edge' over other graduates who compete with them in the placement arena.Dr. D.Y. Patil Vidyapeeth Centre of online learning is recognised by the UGC and accredited by NAAC, AICTE, ASSOCHAM, AIU and WES. These certifications endorse our academic standard, pedagogy, and quality of education, establish academic credibility and certify a graduate's credentials to employers.Key Highlights of DY Patil Centre for Online LearningEnsuring The Best Online Learning ExperienceThrough our online learning campus, the learner will get connected with the top academicians, industry experts, and business leaders. With our online classrooms, the learners will get accessto: Highly interactive e-Learning content Live interactive virtual classes Best faculty interaction and chat sessions Webinars from the industry experts Groups discussions via live chats Online academic sessions with weekly plannerCourse OfferedBachelors program1. Bachelor of Business Administration (BBA)Masters program1. Master of Business AdministrationSpecializations Of MBA Marketing Management Human Resource Management Finance Management IT and Systems Management International Business ManagementUttranchal University DehradunBeing a top-tier university by pursuing constant innovations in teaching, research, creativity, and entrepreneurship with the aim of influencing society is the objective of Uttaranchal onlineeducation. The goal is to develop a learning environment where students can excel in theirchosen fields to the fullest extent and obtain a top-notch education to prepare them forchallenges in the future.The particular learning environment at Uttaranchal University fosters the growth of intellect andideas. The university has created a learning environment that reflects the global perspective ofthe twenty-first century. Research and projects with an industrial focus are given a specificattention in the study programmes and PhD programmes.Uttaranchal University, Best and Top Private University in Dehradun, Uttarakhand, India, has built adistinct reputation globally by offering excellent education. With a niche team of top-notch, dedicated faculty members clubbed with ultra-modern infrastructure and facilities, we aim to offer only the finestto our students. The university focuses on constant research and innovation to keep abreast with new developments and evolving teaching methodologies. We prepare our students to lead in the professional world and face the challenges head-on, boosting confidence.Key Highlights of Uttranchal University Online Learning1. UGC-Approved Degree from a NAAC ‘A+’ Accredited university2. Globally & Nationally Recognized Degree3. With NAAC A+ Grade, Uttaranchal University stands tall in the league of top universities in thecountry.4. Industry-Collaborated Academic Curriculum5. World Class Central Instrumentation Facilities (CIF)6. Student's Diversity7. Personality Development Program8. Recorded video content by top notch faculty9. Interactive live lectures and discussion through Chat & Discussion Forum10. Placement assistance including CV workshops & mock interviews11. LIVE Classes by Faculty members of International Repute12. Career Assistance & Exclusive Virtual Job Fairs13. Exemplary Employer Ratings of Various Programs14. International Academia-Industry CollaborationsCourse OfferedBachelors program1. Bachelor of Business Administration (BBA)2. Bachelor of Arts (BA)3. Bachelor of Computer Applications (BCA)Masters program1. Master of Business Administration2. Master of Computer Applications (MCA)Specializations Of MBA Marketing Management Human Resource Management Finance Management Business AnalyticsConclusion–In short, you can consider this blog. Even enrolling in those top 5 distance education universities in India to have a prosperous career. Also, the courses from these universities are valid for pursuing higher education or getting a job. So, there are numerous other best universities for Online education that can be ideal options for Online education courses.

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Published - Mon, 06 Mar 2023

Created by - Edubuild Learning

Opportunities in Digital Marketing

Choosing a career path is a daunting process. You’re supposed to find something you love while also factoring in things like long-term stability and supporting the overall lifestyle you want. A digital marketing career isn’t necessarily the dream job most people aspire to while they’re in school. But when you consider the opportunities in this dynamic field, you’ll see that the digital marketing career outlook is nothing but positive and will continue to be so in 2023.Due to its capacity to promote goods and services to a bigger worldwide audience at reasonable prices, digital marketing has grown significantly in India since its inception. One of the many reasons why marketers turned to digital marketing was the option of promoting your items online to only those who meet your target audience criteria or retargeting your ads precisely to people who have previously shown interest. And to top it all off, since the COVID-19 crisis rocked the world, small and large businesses alike have embraced digital marketing because it has shown to be one of the most successful ways to run marketing campaigns even when viewers are confined to their homes. There was no halting the constant emergence of new digital marketing trends. Many firms were able to survive and re-establish themselves thanks to digital marketing during these trying times. Digital marketing quickly moved from being a newly effective marketing component to being more of a need than a choice for every firm. The creation of an online presence and meeting customer needs were crucial to survive the escalating competition. It was only natural for businesses to transfer their attention there given the growing amount of time consumers spend on their phones and the Internet. So, the reach of digital marketing has proven to be noteworthy with the growing necessity for it in every company due to the advantages it brings. In India, the market for digital advertising was estimated to be worth around 47 billion in 2015. By the end of the financial year 2020, that market would have grown to about 199 billion. By the financial year 2024, this amount is anticipated to increase to 539 billion rupees, demonstrating a significant expansion of the digital advertising market. This demonstrates that a lot of money is being invested in these digital channels nowadays, demonstrating the extensive utilization of digital marketing activities. These activities require highly qualified personnel to manage them in order to run successfully. So, that is one encouraging statistic pointing to a stimulating career path in digital marketing in India.The Digital Marketing Job Role Is Constantly Evolving One of the reasons a digital marketing career is so exciting is that because the field is constantly evolving as different platforms are introduced. A digital marketing manager is always scoping out trends and seeing how they impact discoverability. Building experience in digital marketing encompasses just about every facet of a brand’s presence online. As search engines roll out new updates, digital marketing managers determine how they impact website rankings. From there, the entire marketing team works together to create a strategy. Why Digital Marketing Job Roles Are the Future? While traditional marketing still has its place in the world, digital marketing is quickly taking over thanks to affordability and analytics. Marketing managers are now able to see exactly where people are coming from, what they’re doing on the website, and which tactics produce the highest ROI. This data-driven approach makes it easier for professionals to prove their worth, and for leaders to see which strategies are most effective. Successes to be replicated over again, eliminating the guesswork for future campaigns. Is There a High Demand for Digital Marketing Jobs? The Digital Marketing market is further expected to scale with a CAGR of 32.1% by 2028, with a value of USD 24.1 billion. There will be close to 6 billion internet users by 2027. The demand for skilled digital marketers will only increase in the coming years. According to LinkedIn, Digital Marketing is also one of the top skills to learn in 2023 to boost your career. All these factors show that now is the best time to learn new skills and kickstart your career!Why should you choose a career in digital marketing?Digital marketing is a wide field and there are plenty of avenues which you can go down if you engage in it. If you want to learn something every day, you can even move up the ranks and become a manager. However, there are several other reasons why digital marketing can be a profitable venture for you:Advantages1. Utilization of skills: In the modern world, companies are looking for people with soft skills. If you are someone from the middle-income bracket and have some digital skills under your belt, then you can upscale yourself by learning more skills, especially in this area. Planned learning of skills can eventually take you forward in your future expeditions.2. Versatile field: In many different fields, if you have already taken a specialization, it becomes difficult to shift your path. You might have to go through extensive training. However, with digital marketing, very little training is required for you to make the required switch. In most cases, digital marketing fields have something for everyone. You can build up on your existing skills and learn new skills on the job.3. Evolving industry: When a person is looking for a job, they also search for job security. Hence, they would often go to an evolving industry which may not go through a possible emergency shutdown. Digital marketing is quite new in that aspect and it is always growing. If you are eager to learn and improve, there’s always something around the corner.Since there are several roles to fill up when you are in this industry and different creative marketing strategies that you can develop, digital marketing will not only place you in a secured field but also help you invest yourself completely in the industry.4. Earnings: Digital marketing jobs are in demand and so, there is a lot of opportunity for you to negotiate your remuneration. One of the best things about digital marketing is that you do not have to be in-house to work. You can also work as a freelancer or remotely. If you have the experience or the skill and if you can show your achievements, then you can negotiate and get your desired salary in this field. In India, the different roles in the digital marketing field have separate salary slabs. An approximation of the per annum salary of each chief role is:RoleSalary in RupeesDigital Marketing Manager4 lakhs to 10 lakhsSEO Manager3 lakhs to 7 lakhsSEM/PPC expert3 lakhs to 5 lakhsWeb developer/designer3 lakhs to 6 lakhsSocial Media Manager3.5 lakhs to 7 lakhsContent Writer2.5 lakhs to 5 lakhs5. Creativity: Digital marketing is a very creative discipline. Unlike many technical professional fields, digital marketing provides an opportunity for many creative people. There are jobs in writing, designing and audio and video production. Plus, developing marketing strategies, solving problems and finding ways to engage audiences require creative solutions as well.6. Training as you please: It has already been established that digital marketing is a field where you need to learn new skills to keep going up the ranks. However, the best part is that you can train at your own pace and within your own comfort level. If you are working as a freelancer or engaged in a work-from-home contract, then you can learn in your own home.You can take up online courses to help you with your skill training. You can even volunteer to build a website or a blog and engage in social media management of your personal page. It will help you to create an amazing portfolio for yourself. Plus, most of these skills do not require a lot of financial investment from your end too.7. Working in a diverse environment: It is not a mystery that networking really helps, especially when it comes to professional growth. When you enter the digital marketing field, you have the opportunity to expand your creative side since you will be meeting a lot of different people with different skill sets. By working with different people, you get a chance to not only learn from them but also get a new direction in life, like understanding a new skill which will enrich your portfolio further.ConclusionDigital marketing is the future of business. No sector will be able to survive, or compete in the market without adopting a proper digital marketing strategy. A consistent growth in business is not possible without accepting this ultramodern sales promotion tool. Organizations, who have understood this business essentiality, are getting ahead of their nearest competitors in the market. Again, there are many business entities are growing tremendously only on the basis of their online presence, and digital marketing tools. These organizations, like Amazon, Alibaba, Flipkart, Jabong, Snapdeal, and hundreds other are the starkest examples of future business concept of the world.

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Published - Thu, 16 Mar 2023

Created by - Edubuild Learning

Top 7 MCA Distance Learning Universities in India

MCA (Master of Computer Applications) is a full-time degree course after graduation. This course is three years, consisting of six-semester exams for the student. MCA Distance Learning has various subjects like computational theory, programming, algorithm, design and optimization, mobile technologies, electronics, etc. covered in this course. Some institutes provide MCA with eleven semesters and six months of Job Training, six years of integrated MCA. The Distance Education MCA program helps students nurture themselves and trains them to work in fields related to the IT Sector. This course provides 10 different specializations: System Management, System Development, System Engineering, Application Software, Internet, Management Information System (MIS), Software Development, Troubleshooting, Hardware Technology, and Networking. The mode of imparting education in Distance Learning of MCA is the internet instead of classroom teaching. This gives the student the added benefit of convenience. Here are the Top 10 Universities that provide the best Distance Learning course for MCA. IGNOU - Delhi Indira Gandhi National Open University comes first on this list. With over 60 regional centers over India, this is the perfect fit for MCA distance learning. IGNOU was established in 1985 at Maidan Garhi, Delhi. With 150+ courses to offer online IGNOU offers a minimum of 3 years and a maximum of 6 years. Duration: 3 years – 6 years Eligibility: Any Bachelors Degree (3 years) plus Maths as a subject for 10+2 or at Graduation level. Fees: ₹72,000/- approx. Bangalore University The MCA Bangalore University is far ahead of other universities because of its attractive features including but not limited to its Mobile App, Online Assessments, E-Books, Reference Videos, and more. The fee structure is also very flexible and doesn’t burden you. Duration: 3 years – 6 years Eligibility: Any Bachelors Degree (3 years) plus Maths as a subject for 10+2 or at Graduation level. Fees: ₹72,000/- approx. Annamalai University, DDE Established in 1929, Annamalai is situated in Chidambaram, Tamil Nadu. In 1979 The Directorate of Distance Learning was established at Annamalai University. The Directorate of Distance Learning at Annamalai University offers a total of two hundred different courses under the regular-stream. With over 2500 enrollments this year, this university is well-equipped with technology and state-of-the-art infrastructure. Accredited with an ‘A’ Grade by NAAC, Annamalai is one of the best universities for distance learning. Duration: 3 years – 6 years Eligibility: Passed with a minimum of 45% in B. Sc. With Mathematics or possessing a technical degree. Fees: ₹90,000/- approx. University of Mumbai One of the oldest and most iconic universities in India is Mumbai University. The university is located at Vidhyanagari, Fort, Mumbai. For admission, students have to give the Mumbai University Entrance Test directed by The Institute of Distance and the Open Learning University of Mumbai. The University of Mumbai only offers this course to Indian citizens who reside in the country. Duration: 3 years – 6 years Eligibility: Any Bachelors Degree (3 years) plus Maths as a subject for 10+2 or at Graduation level. Fees: ₹43000/- approx. University of Madras Madras University through Distance Education at present offers more than 90 Degree programs. In South India, the University of Madras is very famous for its UG and PG program in distance education and teaching methodologies. Madras University offers an MCA general and MCA lateral entry. Duration: 3 years – 6 years Eligibility: Any Bachelors Degree (3 years) plus Maths as a subject for 10+2 or at Graduation level. Fees: ₹37,000/- approx. Sikkim Manipal University Sikkim Manipal University Director of Education (SMU-DE) is an award-winning and ISO 9001:2008 certified university in India. The Distance Education MCA program is one of the popular courses offered at the university. It takes a minimum of 3 years (6 semesters) but can also be done over 5 years. The program is approved by the University Grants Commission (UGC). Duration: 3 years – 5 years Eligibility: Any Bachelors Degree (3 years) plus Maths as a subject for 10+2 or at Graduation level. Fees: ₹4,50,000/- approx. For general Quota and ₹2,49,600/- approx. For Sikkim Students’ Quota Madurai Kamaraj University Madurai Kamaraj University distance education came into being after a bill was passed by the overall assembly of the State in the year 1965. Thus, the Government of Tamil Nadu conjointly, with the University Grants Commission funded and owned this statutory university. The course offered is famous all over the country for its adept knowledge and teaching style. Duration: 3 years – 6 years Eligibility: Any Bachelors Degree (3 years) plus Maths as a subject for 10+2 or at Graduation level. Fees: ₹45,000/- approx. Conclusion Distance education can be a difficult call, especially with your hectic schedule after your schooling years. With these universities behind you though, you will find it exceptionally convenient and easy to understand and learn your course modules and in no time at all, climb up on the success ladder of life.

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Published - Fri, 17 Mar 2023

Created by - Edubuild Learning

Best Digital Marketing Course in Vadodara

Introduction Are you looking for a Digital Marketing Course in Vadodara? Then Edubuild Learning will help you gain expertise in various digital marketing aspects such as Keyword Planning, SEO, Search Engine Marketing, Email Marketing, Affiliate Marketing, Social Media Marketing, and Google Analytics. Digital marketing is the use of digital channels such as search engines, social media, email, and websites to promote a brand, product, or service. In today's increasingly digital world, it has become an essential tool for businesses to reach their target audience and stay competitive. In this article, we will focus on the best digital marketing c in Vadodara, which provides comprehensive training for individuals looking to develop their digital marketing skills and knowledge. Whether you are an aspiring digital marketer or a business owner looking to expand your digital marketing strategies, this course can help you achieve your goals. Why should go for this Digital Marketing Course in Vadodara? Digital marketing training is suitable for anyone who wants to learn how to use digital channels effectively to reach a larger audience and drive business growth. The target audience for this training includes: A. Small business owners who want to improve their online presence and reach their target audience more effectively B. Marketing professionals who want to enhance their skills and stay competitive in the job market C. Job seekers who want to pursue a career in digital marketing D. Entrepreneurs who want to start their own online business and need to learn how to promote it effectively E. Freelancers who want to offer digital marketing services to clients Digital marketing training can benefit individuals in various ways, depending on their goals and career aspirations. For small business owners, it can help them generate leads and increase sales through effective digital marketing strategies. For marketing professionals, it can help them stay up-to-date with the latest trends and techniques in the industry. For job seekers, it can help them stand out in the competitive job market and land their dream job. For entrepreneurs and freelancers, it can help them develop the skills and knowledge needed to succeed in their online ventures. Why learn Digital Marketing? In today's business landscape, digital marketing has become an essential tool for companies to reach their target audience and stay competitive. Here are some reasons why learning digital marketing can be beneficial: A. Importance of digital marketing in today's business landscape: Consumers are spending more time online than ever before, making digital channels the most effective way to reach themTraditional marketing channels such as print and TV ads are becoming less effective and more expensiveDigital marketing offers more precise targeting options, which can help businesses reach their ideal customers more effectivelyDigital marketing is more cost-effective than traditional marketing channels, making it a better option for small businesses with limited budgets B. Benefits of learning digital marketing for individuals and businesses: Develop valuable skills in digital marketing, which are in high demand in the job marketExpand your knowledge and stay up-to-date with the latest trends and techniques in the industryImprove your online presence and reach your target audience more effectivelyDrive business growth through effective digital marketing strategiesIncrease your earning potential by offering digital marketing services to clients By learning digital marketing, individuals and businesses can gain a competitive edge in the online world and achieve their goals more effectively. Opportunities in Digital Marketing Digital marketing jobs opportunities in Vadodara are rapidly growing. The cityIt is known for its rich cultural heritage, educational institutes, and vibrant business community. The digital marketing industry in Vadodara is growing at a rapid pace, with businesses of all sizes recognizing the importance of digital channels for reaching their target audience. From small startups to large corporations, businesses in Vadodara are investing in digital marketing to stay competitive and drive growth. Digital marketing courses Best Digital Marketing Course in Vadodara Edubuild offers the best digital marketing course in Vadodara for anyone looking to acquire the skills and knowledge necessary to succeed in the digital marketing industry.Our digital marketing classes in Vadodara curriculum has been designed to improve your executive skills and managerial skills. In this curriculum of digital marketing classes in Vadodara, we have included all the latest digital marketing topics so that you don’t look behind. This is the best digital marketing institute in Vadodara which offers instructor-led live best digital marketing training in Vadodara with placement. Enroll with our course today to learn from India’s top educators having 10+ years of experience in the digital marketing field. Enroll know The digital marketing course at Edubuild covers a wide range of topics, including: ● Introduction to digital marketing ● Search Engine Optimization (SEO) ● Content Marketing ● Website Structuring ● Website Creation Using WordPress ● Blog Writing After completing the course, students will have a deep understanding of digital marketing, as well as practical skills that they can use to build successful marketing campaigns. Edubuild Digital marketing course in Vadodara is suitable for those who want to start their career in this remunerative industry. We can’t deny the fact that this is the most trending field currently having a lot of career opportunities ahead after completing this digital marketing training in Vadodara. We are a known digital marketing institute in Vadodara that offers the best digital marketing course online and offline. Our digital marketing classes in Vadodara covers all the topics such as Social Media Marketing, Search Engine Optimization, Google ads, Email Marketing, Affiliate Marketing, Web Analytics, etc. Enroll with the best Digital marketing institute in Vadodara today and become a digital marketing expert. In conclusion, digital marketing has become an integral part of today's business world, and the demand for digital marketing skills is increasing rapidly. By enrolling in Edubuild's best digital marketing classes in Vadodara, you can gain the knowledge and skills needed to succeed in this dynamic field. The course offers a comprehensive curriculum designed to meet industry standards and provide you with practical experience in various digital marketing techniques. The flexible and affordable course structure makes it accessible to a wide range of individuals, regardless of their prior experience in the field. If you're looking to kickstart your career in digital marketing or upskill to advance your career, Edubuild's digital marketing course in Vadodara is the perfect choice for you. Enroll now and take the first step towards a successful career in digital marketing. Enroll now Remember, in today's digital age, possessing digital marketing skills can open up a world of opportunities for you. So don't wait, take the first step towards success today.

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Published - Tue, 25 Apr 2023

Created by - Edubuild Learning

Exploring the World of Allen Bradley PLCs: Features and Applications

Allen Bradley is a brand name that is synonymous with Programmable Logic Controllers (PLCs). A PLC is a digital computer that is used for controlling industrial processes and machinery. Allen Bradley PLCs are widely used in various industries like manufacturing, automation, and process control systems. In this blog post, we will discuss the history and features of Allen Bradley PLCs. History of Allen Bradley PLCs Allen Bradley was founded in 1903 as a manufacturer of electrical equipment. The company began developing its first programmable logic controller (PLC) in the 1960s. This first PLC was known as the "programmable sequencer" and was used to automate a variety of manufacturing processes. Over the years, Allen Bradley has continued to develop new PLCs with increasingly advanced features and capabilities. Allen Bradley PLCs are known for their reliability and flexibility. They are designed to perform a wide range of tasks, from simple on/off controls to complex motion control and process control applications. Let's move forward to features and applications of Allen Bradley PLCs. Features of Allen Bradley PLCs: High Processing Speeds: Allen Bradley PLCs are capable of processing data at high speeds, which makes them ideal for applications that require real-time control.Large Memory Capacity: Allen Bradley PLCs have large memory capacities that allow them to store large amounts of data and program code.Modular Design: Allen Bradley PLCs have a modular design that allows them to be customised to meet the specific needs of a particular application.Ethernet Connectivity: Many Allen Bradley PLCs come equipped with Ethernet connectivity, which allows them to be easily integrated into a network.Programming Software: Allen Bradley PLCs use programming software that is user-friendly and easy to learn. Applications of Allen Bradley PLCs Allen Bradley PLCs are used in a variety of industrial applications, including manufacturing, automation, and process control systems. Here are some of the applications of Allen Bradley PLCs: Material Handling: Allen Bradley PLCs are used to control conveyor systems, sorting machines, and other material-handling equipment.Packaging: Allen Bradley PLCs are used to control packaging machines, including filling machines, capping machines, and labelling machines.Automotive Manufacturing: Allen Bradley PLCs are used in the automotive industry to control assembly lines and other production processes.Food and Beverage Processing: Allen Bradley PLCs are used to control processing equipment in the food and beverage industry, including mixing tanks, bottling machines, and pasteurisation equipment. Conclusion Allen Bradley PLCs are widely used in various industries due to their reliability, flexibility, and advanced features. They are designed to perform a wide range of tasks and are capable of processing data at high speeds. With their modular design and user-friendly programming software, Allen Bradley PLCs can be easily customised to meet the specific needs of a particular application. If you're looking for a reliable and flexible PLC for your industrial application, Allen Bradley PLCs are a great choice.

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Published - Tue, 25 Apr 2023

Created by - Edubuild Learning

How can online education replace traditional education?

How can online education replace traditional education?From its origins in the late 1990s, the company has grown substantially. It is reasonable to say that online education has come a long way. Global students now have access to an abundance of online courses and programmes, and the quality of these offerings has progressively increased over time.When attempting to answer this question, there are a few crucial elements to consider:*It is essential to consider the many forms of online education. There are numerous models of online education, each with its advantages and disadvantages.* It is essential to consider the various learning styles of students and the extent to which online education can accommodate these styles.* It is essential to evaluate the multiple ways in which traditional education and online education might be used to complement one another.The Benefits of Online LearningCost-Traditional education is more expensive than online education. There is no housing and board, transportation, or campus expenses.Time- The flexibility of online education allows you to finish your courses on schedule.Situation-Online education is accessible from anywhere in the world.Self-Directed-Self-paced online education allows you to complete your study at your own pace.Availability-Online education is more accessible than traditional education since it may be completed from any internet-connected location.The Drawbacks to Online EducationSeclusion-The loss of social connection is one of the significant downsides of online education. You cannot create new acquaintances or meet new folks in person.Divertissements- It is simple to become distracted when studying at home. There are numerous competitors for your attention, including television, family, and pets.Technical Concerns-When attempting to learn online, technical obstacles might be a huge hindrance. It can be difficult to access your coursework if your internet connection is poor or intermittent.ConclusionThe clear answer to this question is affirmative! In many ways, Online and Distance education has already supplanted traditional schooling, and its popularity is only growing.

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Published - Fri, 28 Apr 2023